Our approach is based on two key ideas:

• Sustainability is an urgent challenge to which most solutions already exist
• Market forces can be leveraged to drive rapid and self-reinforcing change towards a more sustainable economy.

Changing Markets was formed to accelerate this transition.

Campaigns

Growing the good

Growing the good

Fossil Fashion

Fossil Fashion

Talking Trash

Talking Trash

Fishing the feed

Fishing the feed

Dirty Fashion

Dirty Fashion

Milking it

Milking it

Carpet recycling

Carpet recycling

Bad medicine

Bad medicine

Cutting the Crap

Cutting the Crap

Media & publications

Read our publications, press releases and news stories.

Multimedia

Watch the latest videos on our campaigns.

Publications

Download our latest studies, reports and letters.

Press releases

Read our latest press releases.

In the media

Read the news stories about our reports.

Campaign spotlight: Dressed to Kill

Are your clothes made from Russian oil? Groundbreaking supply chain research has found that Russian oil is being used to make synthetic clothing with supply chain links found to major fashion brands. Not only is the fashion industry’s addiction to synthetic fibres causing a plastic pollution and climate disaster, but they are now found to be linked to the war in Ukraine.